The power of story
Stories are the heartbeat of connection. In business, a compelling story isn’t just a narrative—it’s a bridge that spans the gap between you and your audience, sparking curiosity, trust, and action.
Tony Cutting Digital strives to help our SME Business Clients by writing and promoting their story so that their brand gets a burst of high-value attention from the people most likely to be interested in working with them or purchasing from them.
The use of story helps connect you to the customer and bring the human element into the equation. Thus, helping to create a interest in not just what you sell but why and how you do it.
Delaney mitsubishi
Brent and Rachel Delaney own Delaney Mitsubishi on the Kapiti Coast in NZ. I recently purchased my new car from them and was so impressed I wanted to return the favour. So I wrote a story based on Brent’s career, his progression into business ownership and what these people do for their customers. It was then posted on a local website we run and promoted across a number of local Social Media pages.
Read the Story here
One of the posts on our Wellington Today Facebook page was viewed by over 36000 people with high engagement. It was full of statements from other customers who had a great experience with this business. This was a significant marketing success for them, helping to promote the brand across the Wellington region and confirming to readers that Read the Story here this company was worthwhile considering for their next vehicle purchase.
The cost of a Story written by Tony Cutting starts at just $450+GST.
The Process
An interview sheet is emailed to the client. They provide information on the interview sheet, and I will then use these answers, along with any information I can find on their website, LinkedIn Page, or Facebook page, to write a story that will connect with your customers, both past and potential. If you like the results, we can come to an arrangement where I write regular stories for your business at a reduced rate.
To start the ball rolling, contact me via this website - Subject ‘Write my Story’
My promise to you is that if you do not like the results, you do not have to pay!
Tony Cutting
m.021 911 722